Socio-Political Segment of Media Consumption of Modern Youth Living in the Saratov Region as a Factor in the Formation of Political Attitudes and Preferences

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Alexander A. Kazakov

Doctor of Political Science, Professor at the Chair of Political Science, Law Faculty, Saratov National Research State University named after N. G. Chernyshevsky, Saratov, Russia

e-mail: aldr.kazakov@gmail.com
Alexander A. Vilkov

Doctor of Political Science, Professor, Head of the Chair of Political Science, Law Faculty, Saratov National Research State University named after N. G. Chernyshevsky, Saratov, Russia

e-mail: vil57@yandex.ru
Nikolai I. Shestov

Doctor of Political Science, Professor at the Chair of Political Science, Law Faculty, Saratov National Research State University named after N. G. Chernyshevsky, Saratov, Russia

e-mail: nikshestov@mail.ru

Section: Sociology of Journalism

Within contemporary scholarship, various aspects of media consumption of the “digital” generation are actively studied. However, there is still not enough research on the relationship between young people’s typical media practices and their inherent political ideas, values, and attitudes. This article is aimed at partially filling this gap by revealing a connection between the kinds of mass media and media sources young Russians use to get information about everything that is going on, on the one hand, and what they feel about politics, which ideologies they share and how they see their country’s future, on the other. The empirical data of the study contain the results of an online survey of more than five hundred young people (from 14 to 35 years old) living in the Saratov region, and three focus group interviews in which 36 people took part. Some of the results obtained are brought into correlation with the conclusions made by Russian Public Opinion Research Center and Public Opinion Foundation specialists. Among other things, it is confirmed that many young people do not trust the sources from which they receive information. It is also found that the attitude of respondents to ideologies and various options for future political structure of Russia depends on the source of information they use.

Keywords: media practice, media consumption, youth, political preferences, mass media, Saratov region
DOI: 10.30547/vestnik.journ.3.2022.334

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To cite this article: Kazakov A.A., Vilkov A.A., Shestov N.I. (2022) Potreblenie sotsial'no-politicheskoy informatsii molodezh'yu Saratovskoy oblasti kak faktor formirovaniya politicheskikh ustanovok i predpochteniy [Socio-Political Segment of Media Consumption of Modern Youth Living in the Saratov Region as a Factor in the Formation of Political Attitudes and Preferences]. Vestnik Moskovskogo Universiteta. Seriya 10. Zhurnalistika 3: 3–34. DOI: 10.30547/vestnik.journ.3.2022.334