Transformation of Audiovisual Content in New Media

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Ludmila A. Kruglova

PhD in Philology, Associate Professor at the Chair of Television and Radio Broadcasting, Faculty of Journalism, Lomonosov Moscow State University, Moscow, Russia


Section: New Media

The author investigates the transformation of audiovisual content on the Web, dramatic changes in the methods of supply, the forms, the content and the methods of consumption. Examines genre variety and trends in the development of audiovisual materials in the Internet, and on the portals of the traditional media in particular.

Keywords: new media, hybridization, video