Newsroom Economics (Results of the Poll of Editors and Reporters in Middle and Small Russian Towns’ Newspapers)
Download paperDoctor of Philology, Leading Researcher at the Chair of Periodical Press, Faculty of Journalism, Lomonosov Moscow State University, Moscow, Russia
e-mail: svitichb@yandex.ruPhD in Philology, Associate Professor, Head of the Chair of Periodical Press, Faculty of Journalism, Lomonosov Moscow State University, Moscow, Russia
e-mail: smirnova.olga@smi.msu.ruPhD in Philology, Associate Professor at the Chair of Media Theory and Economics, Faculty of Journalism, Lomonosov Moscow State University, Moscow, Russia
e-mail: a.v.vyrkovsky@gmail.comSection: Media Economics
The article presents the results of the study of newspapers of medium and small cities in Russia conducted at the Faculty of Journalism of the Lomonosov Moscow State University. The authors analyze data obtained from the survey of editors and journalists on economic status of the newsrooms, sources of income, mass media promotion. The article identifies the reasons of the economic difficulties in the newsrooms and suggests measures to improve the financial situation of newsrooms.