Internet Capacities as a Tool for Book Publishers PromotionDownload paper
PhD Student at the Chair of Editing, Publishing and Informatics, Faculty of Journalism, Lomonosov Moscow State University, Moscow, Russiae-mail: email@example.com
Section: New Media
The article examines PR of book publishing houses in web 2.0. The author reviews the methods which are being used in PR of book publishing houses in social nets and blogs and presents the results of research of these activities.