International Broadcasting under Current Global Informational Processes

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Nikolay A. Zykov

PhD-seeking student at the Chair of Foreign Journalis and Literature, Faculty of Journalism, Lomonosov Moscow State University, Moscow, Russia

e-mail: nzykov@bk.ra

Section: Discussion

The article is focused on the changes of global trends of the information market’s developing and transformation of the communication strategy of the oldest US international broadcaster “Voice of America”. Informational activities of the leading countries are analyzed. The impact of new information communication technologies on the international broadcasting is researched.

Keywords: international broadcasting, global information market, new ICT, VOA