Control of the flows of information in media environment as major function of info-governing system

Section: Discussion

In this article the issue of information flows regulation in Russia’s media-area is examined. The author does the research, summers up and systematizes the practice of foreign countries in solving this problem, and suggests various approaches and mechanisms of control function realization in foundation of mechanism to manage the information flows in form of information-managing system, that is to be the connecting-link through the various Russia’s media-area and Russian sector of Internet. These mechanisms are tightly connected with another important function — motivation. Possible subjects of management are also offered, which could execute control function in Russia’s media-area from public and private sector.