Promotion of Social Ad Web Sites

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Mariya A. Tertychnaya

PhD-seeking student at the Chair of Advertising and Public Relations, Faculty of Journalism, Lomonosov Moscow State University, Moscow, Russia

e-mail: marimb@rambler.ru

Section: Advertising and Public Relations

The author is describes main ways of spreading social advertising sites in the Internet. She analyses some peculiarities of using banners, references, rubrics in the aim of promote sites. The author pays special affection to the usage of social nets Vkontakte, Facebook, YouTube.

Keywords: social advertising, promotion of sites, social networks